Having a beautiful user-friendly website is a very important aspect of running your business. To get desired results, it is best to employ the services of a professional web design company in Miami, Florida. But the question now is, how do you choose the right one?
For starters, keep in mind that not all website builders are the same. A true web design professional knows that it takes more than just aesthetics for your business to succeed online.
At Design Develop Now, we pride ourselves on being able to build a functional and easy-to-navigate website that can drive high traffic. The most important factor to consider is if your web builder can make your website more visible than your competitors. Why is this crucial?
Let’s say that you are offering landscaping services in Miami, Florida. Based on Yelp, you have about 239 competitors already. You should know that leads and customers are most likely going only to the companies listed on the first page of Google (or the top 10 out of 240 landscapers in Miami). Tough competition, right?
Don’t worry. Ranking high on search results will lead to an increase in your sales conversion. To achieve this, your business needs a website that is specifically optimized for Google. This means that your site should load fast, be mobile-friendly, and have a good user interface.
Your web developer should understand how these factors contribute to providing a great user experience to site visitors.
Factors of a Great Website Design
Page Speed/Core Web Vitals
Did you know that if your website does not load in 3 seconds, there is a very high chance that visitors will abandon your page? Every time this happens, you lose sales from potential customers.
In order to prevent this, you need a web developer that truly understands how to improve site speed. For instance, all images on your website should be compressed so that they will load fast enough. It will also help to minify files and upgrade the server.
Mobile-Friendly Test
Google recognizes that the majority of users search information, products, or services through mobile devices instead of desktop computers. Your layout should fit every type or model of smartphone. Having a responsive and mobile-friendly website will encourage visitors to spend more time on the page.
User Interface (UI)
Users should be able to easily navigate your site. This means that there are no confusing details in your site and users can easily search for what they are looking for.
User Experience (UX)
Providing a rich user experience will not only encourage site visitors to stay longer, it will also lead to repeat visits in the future. People will develop loyalty and will be more inclined to make their purchases from your website.
DDN – The Web Design Company in Miami, Florida that Understands Your Goals
At DDN, we take time to understand the business model of our clients. We believe that an effective web design should be able to convey your message to your target market. We will help you create a Google-friendly website that will strengthen your online presence and get you ahead of the competition. Contact us and get a free quote today!